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World’s Largest Gold Frame Shines at 55th Watch & Jewellery Show

World’s Largest Gold Frame Shines at 55th Watch & Jewellery Show

Post by : Bianca Haleem

Photo: WAM

The 55th Watch and Jewellery Middle East Show is happening right now at the Expo Centre Sharjah. Visitors are amazed by the beautiful display of fancy gold, luxury watches, and special jewellery pieces from all around the world.

One of the most exciting things at this year’s show is the first-time appearance of the ‘Union Frame.’ This is a huge creation made by Golden Arabia Jewellery, and it has just been recognized by the Guinness World Records as the world’s largest gold frame.

The frame is made completely from 21-karat pure gold. It is a bright and shining tribute to the heritage and unity of the UAE. The theme of this amazing piece is ‘Art that Tells the Story of a Nation.’

A Symbol of Unity and Pride

The ‘Union Frame’ is not just a record-breaking artwork. It is also full of meaning and skill. It shows the journey of the UAE, combining its old traditions with its new achievements. The frame is decorated with detailed carvings of famous landmarks from all seven emirates, showing the country’s culture and important buildings.

Some of the well-known landmarks on the frame include the Sheikh Zayed Grand Mosque in Abu Dhabi, Sharjah’s Quran Roundabout, and Dubai’s Burj Khalifa. Other important places featured are Ras Al Khaimah’s Dhayah Fort, Fujairah Fort, Ajman Museum, and Umm Al Quwain’s Museum and Fort.

A Luxury Event and Regional Pride

The Watch and Jewellery Middle East Show is open every day from 1:00 pm to 10:00 pm during the weekend. It continues to attract thousands of visitors who want to see the finest jewellery and watches.

This event is organized by Expo Centre Sharjah, with help from the Sharjah Chamber of Commerce and Industry (SCCI). It is known as one of the most important gatherings in the region for luxury jewellery and watches.

People from all over come to enjoy the beauty, skill, and culture displayed at this special show.

May 31, 2025 11 a.m. 414

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